Innovation

 

Product Innovation

New Product Development

Six Powerful Inventive Thinking Techniques

By: Roni Horowitz

Author of Advanced Systematic Inventive Thinking (ASIT) Technique

  1. Sacrifice: Remove an important part of your product and try to find a new value for the invalid product.

     

  2. Parasite Product: Remove a part from your product and replace it with an element from the environment.

  3. Unification: The Unification tool is opposite to the Parasite tool. With Unification your product fulfills the functions of other products (e.g. edible birthday candles).

  4. Multiplication: Create a virtual product and then go out to discover the benefits. A virtual product can be created by replacing a part of an existing product by a similar, but different one. This technique helps create surprising ideas and discover hidden needs that the customer didn't know about or couldn't communicate.

  5. Division: Separate all the elements and then reorganize them in a new structure.

  6. Breaking Symmetry: Identify the symmetries in your product and try to reorganize it by breaking the symmetries one after another in a systematic way.

 

ASIT

Advanced Systematic Inventive Thinking

 

E-book by Dr. Roni Horowitz

 

 

 

 Discover much more!

Creativity

Creative Thinking Tips

Creative Problem Solving (CPS)

Lateral Thinking

Thinking Outside-the-Box

Entrepreneurial Creativity

Be Different and Make a Difference!

New Product Development

Keeping Eyes Open for Inspiration

TRIZ 40 Principles

10 Steps to Turning Your Ideas into Big Cash Wealth

Prototyping

New Product Design

The Jazz of Innovation

Innovation-friendly Culture

Inspiring Culture

Managing Innovation by Cross-functional Teams

Experimentation

The Fun Factor

Value Innovation

Observing People

Customer Partnership

Idea Management

Trend Spotting Tips

Cross-pollination of Ideas

Creativity Management

Brainstorming

Asking Searching Questions

STRIDES – a Model for Solving Complex Problems

  Ten3 Design

Wisdom Products

Humorous Products

  Ten3 Mini-Courses   Presentation

Entrepreneurial Creativity  (40 slides)

Entrepreneurial Creativity (Ten3 Mini-course)
 

 

 

 

 

 

 
 
 

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