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Capability is a capacity for a set of resources
to integratively perform a stretch task. Capability represents the identity of your firm
as perceived by both your employees and your customers. It is your ability
to perform better than competitors using a distinctive and difficult to
replicate set of business attributes.
The opportunity for your company to
sustain your
competitive advantage is determined by
your capabilities of two kinds – distinctive capabilities and
reproducible capabilities – and their unique combination you create
to achieve
synergy.
Through continued use, capabilities
become stronger.
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