Internal corporate criticism takes many forms, most of them ill-informed and
Here are five ways to be an unfair critic.
Speak in absolutes.
That film you saw last night is "the worst movie I've ever
seen in my life." Heap as much negative thoughts in one
sentence as possible.
❷ Criticize not just
the item in question, but the background of the person or
company responsible. If you can point out how much you
disliked something else from this source, by all means do
❸ Criticize the
motivation of the
creator. Maybe they're doing it just for
money. Maybe they have some sort of secret political agenda.
Better yet, the person behind it is certainly some kind of
❹ Criticize the taste
and judgment of anyone who disagrees with your criticism.
❺ Make threats in
your criticism. Threaten to "tell everyone" or to personally
destroy the reputation or property of the creator.